Meriem
Manouchi
I'm Meriem Manouchi
I'm Meriem Manouchi
An AI-powered product person who thrives on solving complex problems. I craft products that serve users, positively shape our future, and meet commercial goals.
Contact
I'm Meriem Manouchi
An AI-powered product person who thrives on solving complex problems. I craft products that serve users, positively shape our future, and meet commercial goals.
Contact
Selected Case Studies
Bim.com
Agentic workflow for construction projects
Discovery, decision making, product data management and compliance throughout complex projects.
AI Search
Agentic Workflow
Conversational Design
Testing
UI Design
Ideation
Prototype
Design System
Request details
FoodOptimize A/S
AI-powered professional menu planning
Increasing creativity and efficiency for chefs in commercial kitchens.
UX Design
User Research
Wireframes
Testing
UI Design
Ideation
Prototype
Design System
See case
Femillo AB
Marketplace for specialised care
A mobile first site guiding women towards finding the right care provider.
UX Design
UI Design
User Research
Ideation
Wireframes
Hi-fi Prototype
Testing
Design System
See case
Working togeather
“Meriem is a curious, creative, analytic and strategic person. She executes quickly and at a high level.”
Malin Larsson, AI Transformation Lead at SAAB
“..an exceptional UX/UI designer who played a pivotal role in crafting our mobile app. “
Nichlas Saul,
Founder & CEO FoodOp
“I have been continuously impressed with Meriem’s dedication, problem-solving abilities and her willingness to understand our users and the business.”
Sebastian Winther,
Head of Product Zetland
“Meriem added substantial value to our strategic planning. She is a very holistic thinker”
Joel Rubenstein, VP Global Strategy at VecturaFertina Pharma
“Your designs look fantastic! … I want to emphasise how great I think they are and how good you are with the UI.”
Vaida Pakulyte, UX Coach & Lead Teacher Technigo
“She is a natural collaborator who partners beautifully with software engineers and product managers to ensure her designs are both highly impactful and technically feasible.”
Baptiste Cabrera,
Engineering Manager at Onomondo
Anton Ranestam,
Product Designer at Fortnox
“sales grew by 105% from previous year, which is a lot due to Meriem’s focused efforts upon developing sales.”
Jonatan Fittussy, Commercial Affair Manager Abacus Medicine
My AI-Powered workflow
My work process is constantly evolving alongside the technology landscape.
1
Research with AI
AI-accelerated discovery — synthesizing interviews, tickets, and analytics to surface patterns fast.
Claude
Granola
Otter.ai
Notion AI
2
Generate Insights
Turning raw research into clear problem statements and opportunities, grounded in evidence.
Claude
Miro
Notion AI
3
Explore & AI Prototyping
Rapidly exploring and Vibe Coding directions in parallel to test concepts.
Claude
Figma
Figma Make
v0
Cursor
4
Design in Code
Designing with real, interactive components — closing the gap between intent and reality.
VS Code
Claude Code
React
Tailwind CSS
Cursor
5
Ship with Claude Code
Building and pushing production-ready code on a clone of the real codebase.
Claude Code
Git
GitHub
360° Understanding
Through the experience I've gained across a few key disciplines, I've come away with valuable insights that have shaped the product person I am today. I design to solve real problems for users in ways that also help businesses reach their targets.
UX/UI Design
Crafting digital experiences, from conceptualization to execution — planning, research, UI design, development, and testing.
Currently at Bim.com.
Product
A decade of experience with commercial product responsibility across brand websites, consumer app, internal workplace tools, and IMS systems.
Previously at Niconovum, Abacus Medicine, Akzonobel.
Frontend Dev
My knowledge of React Native, React, CSS, JavaScript, and HTML lets me move fluidly between design and building, and collaborate effectively with Engineering.
Previously a Developer at Zetland.
Founder of TechWomen Cph
A professional network and Copenhagen based non-profit, supporting women in shaping the future of technology through Panel Discussions, AI Masterclasses, AI Lab, and a Mentorship Program.
Articles & Blogposts
Articles & blogposts
Effective User Onboarding - A Feeder Case Study
Failing to onboard can be a deathly shot even for the most rocket solid products. Learn how to unleash the full potential of acquired web traffic.
A CRO Case Study for ThingTesting.com
A dive into the journey which led up to design solutions optimizing for Thingtesting.com’s key target conversion metric.
Why UX Designers are a Gateway to Financial Growth
The effect of user experience design on conversion rates, site traffic, customer recommendations and more.
Meriem
Manouchi
Design
Meriem Manouchi
Human+Data led Design
An AI-powered product person who thrives on solving complex problems. I craft products that serve users, positively shape our future, and meet commercial goals.
Contact
I'm Meriem
Manouchi
Selected Case Studies
Bim.com
Agentic workflow for construction projects
Discovery, decision making, product data management and compliance throughout complex projects.
UX Design
UI Design
User Research
Ideation
Prototype
Testing
Design System
Request details
FoodOptimize A/S
AI-powered Professional Menu Planning
Increasing creativity and efficiency for chefs in commercial kitchens.
UX Design
UI Design
User Research
Ideation
Wireframes
Prototype
Testing
Design System
See case
HerWay Community
Social networking meets personal growth
An app for community and personal development, focusing on learning and practicing to build confidence.
UX Design
UI Design
User Research
Ideation
Wireframes
Hi-fi Prototype
Testing
Design System
See case
Femillo AB
Marketplace for specialised care
A mobile first site guiding women towards finding the right care provider.
UX Design
UI Design
User Research
Ideation
Wireframes
Hi-fi Prototype
Testing
Design System
See case
My AI-Powered workflow
My work process is constantly evolving alongside the technology landscape.
1
Research with AI
AI-accelerated discovery — synthesizing interviews, tickets, and analytics to surface patterns fast.
Claude
Granola
Otter.ai
Notion AI
2
Generate Insights
Turning raw research into clear problem statements and opportunities, grounded in evidence.
Claude
Miro
Notion AI
3
Explore & AI Prototyping
Rapidly exploring and Vibe Coding directions in parallel to test concepts.
Claude
Figma
Figma Make
v0
Cursor
4
Design in Code
Designing with real, interactive components — closing the gap between intent and reality.
VS Code
Claude Code
React
Tailwind CSS
Cursor
5
Ship with Claude Code
Building and pushing production-ready code on a clone of the real codebase.
Claude Code
Git
GitHub
Design Skills & Passion for the Craft
Interaction design
Growth Design
Ideation & Workshops
User Testing
Interface Design
User Research
Wireframes & Prototypes
Data Analysis
Articles & Blogposts
A CRO Case Study for ThingTesting.com
A dive into the journey which led up to design solutions optimizing for Thingtesting.com’s key target conversion metric.
Why UX Designers are a Gateway to Financial Growth
360° Understanding
Through the experience I've gained across a few key disciplines, I've come away with valuable insights that have shaped the product person I am today. I design to solve real problems for users in ways that also help businesses reach their targets.
UX/UI Design
Crafting digital experiences, from conceptualization to execution — planning, research, UI design, development, and testing.
Currently at Bim.com.
Product
A decade of experience with commercial product responsibility across brand websites, consumer app, internal workplace tools, and IMS systems.
Previously at Niconovum, Abacus Medicine, Akzonobel.
Frontend Dev
My knowledge of Frontend dev lets me move fluidly between design and building, and collaborate effectively with Engineering.
Previously a Developer at Zetland.
Working togeather
“Meriem is a curious, creative, analytic and strategic person. She executes quickly and at a high level.”
Malin Larsson, Advisor & Speaker Emerging Technologies
AI of Sweden
“..an exceptional UX/UI designer who played a pivotal role in crafting our mobile app. “
Nichlas Saul,
Founder & CEO FoodOptimize
“I have been continuously impressed with Meriem’s dedication, problem-solving abilities and her willingness to understand our users and the business.”
Sebastian Winther,
Head of Product Zetland
“Meriem added substantial value to our strategic planning. She is a very holistic thinker”
Joel Rubenstein, VP Global Strategy at VecturaFertina Pharma
“Your designs look fantastic! I know we talked about this at an earlier stage, but I want to emphasise how great I think they are and how good you are with the UI.”
Vaida Pakulyte, UX Coach & Lead Teacher Technigo
“She is someone who sees the big picture...but above all, she is a high performer who gets things done.”
Anders Andersson,
CMO Teddykompaniet
Founder of TechWomen Cph
A professional network and Copenhagen based non-profit, supporting women in shaping the future of technology through Panel Discussions, AI Masterclasses, AI Lab, and a Mentorship Program.
Meriem
Manouchi
Design
Meriem Manouchi
Human+Data
led Design
Meriem
Manouchi
An AI-powered product person who thrives on solving complex problems. I craft products that serve users, positively shape our future, and meet commercial goals.
Contact
Selected
case studies
Bim.com
Agentic workflow for construction projects
Discovery, decision making, product data management and compliance throughout complex projects.
AI Search
Agentic Workflow
Conversational Design
UI Design
User Research
Ideation
Prototype
Testing
Design System
Request details
FoodOptimize A/S
AI-powered professional menu planning
Increasing creativity and efficiency for chefs in commercial kitchens.
UX Design
UI Design
User Research
Ideation
Wireframes
Prototype
Testing
Design System
See case
HerWay Community
Social networking meets personal growth
An app for community and personal development, focusing on learning and practicing to build confidence.
UX Design
UI Design
User Research
Ideation
Wireframes
Hi-fi Prototype
Testing
Design System
See case
Femillo AB
Marketplace for specialised care
A mobile first site guiding women towards finding the right care provider.
UX Design
UI Design
User Research
Ideation
Wireframes
Hi-fi Prototype
Testing
Design System
See case
My AI-powered workflow
My work process is constantly evolving alongside the technology landscape.
How AI Powers My Work
1
Research with AI
AI-accelerated discovery — synthesizing interviews, tickets, and analytics to surface patterns fast.
Claude
Granola
Otter.ai
Notion AI
2
Generate Insights
Turning raw research into clear problem statements and opportunities, grounded in evidence.
Claude
Miro
Notion AI
3
Explore & AI Prototyping
Rapidly exploring and Vibe Coding directions in parallel to test concepts.
Claude
Figma
Figma Make
v0
Cursor
4
Design in Code
Designing with real, interactive components — closing the gap between intent and reality.
VS Code
Claude Code
React
Tailwind CSS
Cursor
5
Ship with Claude Code
Building and pushing production-ready code on a clone of the real codebase.
Claude Code
Git
GitHub
Articles & Blogposts
Effective User Onboarding - A Feeder Case Study
Failing to onboard can be a deathly shot even for the most rocket solid products. Learn how to unleash the full potential of acquired web traffic.
Read
A CRO Case Study for ThingTesting.com
A dive into the journey which led up to design solutions optimizing for Thingtesting.com’s key target conversion metric.
Read
Why UX Designers are a Gateway to Financial Growth
Read
360° Understanding
Through the experience I've gained across a few key disciplines, I've come away with valuable insights that have shaped the product person I am today.
UX/UI Design
Crafting complete digital products, from conceptualization to execution, covering planning, user research, ideation, designing intuitive user interfaces, developing responsive and efficient functionality, and conducting thorough testing.
Currently at Bim.com.
Product
Previous Experience
A decade of experience as a commercial product manager across brand websites, consumer apps like the Dulux Visualizer, internal workplace tools, and IMS systems for brand content and product data.
Previously at Niconovum, Abacus Medicine, Akzonobel, Cloetta.
Frontend Development
Previous Experience
My knowledge of React Native, React, CSS, JavaScript, and HTML enables me to leverage the full potential of collaboration with Engineering.
Previously a Developer at Zetland.
UX/UI Design
Crafting digital experiences, from conceptualization to execution — planning, research, UI design, development, and testing.
Currently at Bim.com.
Product
A decade of experience with commercial product responsibility across brand websites, consumer app, complex internal workplace tools, and IMS systems.
Previously at Niconovum, Abacus Medicine, Akzonobel.
Frontend Dev
My knowledge of React Native, React, CSS, JavaScript, and HTML lets me move fluidly between design and building, and collaborate effectively with Engineering.
Previously a Developer at Zetland.
Working togeather
“Meriem is a curious, creative, analytic and strategic person. She executes quickly and at a high level.”
Malin Larsson,
AI Transformation Lead at SAAB
“..an exceptional UX/UI designer who played a pivotal role in crafting our mobile app. “
Nichlas Saul,
Founder & CEO FoodOp
“I have been continuously impressed with Meriem’s dedication, problem-solving abilities and her willingness to understand our users and the business.”
Sebastian Winther,
Head of Product Zetland
“Meriem added substantial value to our strategic planning. She is a very holistic thinker”
Joel Rubenstein,
VP Global Strategy at Vectura Fertina Pharma
“Your designs look fantastic… I want to emphasise how great I think they are and how good you are with the UI.”
Vaida Pakulyte,
Senior UX Reseacher at Luminor Group
Anton Ranestam,
Product Designer at Fortnox
“She is a natural collaborator who partners beautifully with software engineers and product managers to ensure her designs are both highly impactful and technically feasible.”
Baptiste Cabrera,
Engineering Manager at Onomondo
Meriem
Manouchi
Design
Founder of TechWomen Cph
A professional network and Copenhagen based non-profit, supporting women in shaping the future of technology through Panel Discussions, AI Masterclasses, AI Lab, and a Mentorship Program.
